It took 53 years for the Knicks to win another championship. This “Marvel” was instrumental in that massive win. [Monday: Marketing Marvels]

The New York Knicks, one of the National Basketball Association’s (NBA) most storied teams, spent 50+ years without having won a championship. It also has the honor of having one of the most engaged fan bases in all of professional sports. Even in seasons where the team struggled, fans continued to fill the seats at Madison Square Garden, the […]