Sometimes, great speeches aren’t born through facts but through FRICTION. Here’s why… [Thursday: Speak on the Shoulders of Giants]
Human beings love certainty. We build beliefs about the world because they help us navigate complexity. However, those beliefs often become shortcuts—mental summaries of things we assume are true. Great speakers understand this. Instead of starting with facts, data, or credentials, they start by gently—or dramatically—challenging what the audience thinks they already know. This technique […]
