Paris is a cultural hotspot with over 100 museums. Here’s how this museum set itself apart. [Friday: Gorillas of Guerrilla Marketing]

Paris, France houses roughly 130 museums within its city limits, making it a major cultural destination. While this is definitely a good thing for the people residing in Paris and those who visit it, the abundance of iconic museums like the Louvre, Orsay, and the Versailles makes it hard for other museums to stand out. […]