From Heatwaves to CHILLwaves: Check out this beer brand’s coolest marketing campaign yet! [Friday: Gorillas of Guerrilla Marketing]

If you’ve ever walked through a city on a hot summer day and felt like you were trapped inside an oven, you’ve experienced the urban heat island effect. Concrete, asphalt, and dark rooftops absorb the sun’s heat and hold onto it like a grudge, making already hot cities even hotter. For some, this is an […]