This literal POWER move turned Apple fans into ambassadors of a different brand overnight! Here’s how. [Friday: Gorillas of Guerrilla Marketing]

In a bustling city like Singapore, long queues are a common sight during rush hours, with people lined up for public transportation. However, in 2018, these long lines weren’t for the usual trains or buses… they were for something ENTIRELY DIFFERENT: The launch of the iPhone XS! The anticipation was palpable as eager fans camped […]