Finding Red: Find out how this famous brand wowed its fans with a candy-coated treasure hunt! [Friday: Gorillas of Guerrilla Marketing]
In 2010, there were rumblings that the Google Street View (a tech featured in Google Maps and Earth) camera car was going to make a visit in Toronto, Canada. Such an occurrence wasn’t something out of the ordinary since it was part of Google’s standard practice to map out various locations on earth. Knowing this, M&M Canada crafted a guerrilla marketing […]
